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Thursday, April 24, 2025

THE FOODIST / MADI'S IN MIDCITY


By Holden DeMayo, Epicure with PillartoPost.org      

Whoever said folks eat with their eyes got it right. The visual hit is the first sense to clock in when you pull up to Madi, a sunny, stylish café located at 3737 Adams Avenue in San Diego’s Normal Heights neighborhood. 

Situated between Interstates 805 and 15, Madi doesn’t scream for attention—but once inside, it quietly wins you over.      

This isn’t your bottomless mimosa and bland Benedict kind of brunch joint. Madi leans into bright, flavorful plates that balance West Coast freshness with just enough indulgence to keep it interesting. 


The Oklahoma Onion Smash Burger—stacked, seared, and dripping in all the right places—leaned more lunch than brunch, but I wasn’t complaining. Add a side of house-made pickles, and you’ve got yourself a noon-time mood-lifter.      

The Med at Madi's

Also impressive: the Mediterranean Breakfast, a beautiful plate of eggs, roasted vegetables, hummus, and warm pita that somehow walked the line between rustic and refined. Bonus points for plating—it’s Instagram bait without being overly precious.      

Madi’s vibe matches the menu: unfussy, local, and smartly done. There’s ample outdoor seating, making it ideal for families, stroller-pushers, and the occasional well-behaved canine companion. 

Vegan and gluten-free options? Check. 

The staff? Friendly without the forced familiarity that plagues trendier spots.      

Like San Diego itself, Madi’s is quietly confident, sunlit, and worth a detour—especially if your appetite leans fresh, local, and slightly off the brunch-beaten path. 

 More at: brunchlikemadi.com 






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