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Friday, July 29, 2016

THE BREWSPAPER / THE CHRONICLES OF SUDS


 SMITHSONIAN SEEKS CRAFT BEER HISTORIAN

Smithsonian National Museum of American History looking for job seekers to fill a new post in Washington DC: official craft beer historian.

The Craft Beer Movement has officially arrived,” said Mike Shess, publisher of San Diego’s West Coaster Magazine.

The tasty job pays just under $65K, plus benefits for that right person needed
"research, documentation and collecting American brewing history" to head the facility's American Brewing History Initiative.

UPI quoted curator Paula Johnston saying the Smithsonian became curious about the history of craft beer while looking at other foods and beverages with cultural significance.

In an other interview with the Washington City Paper, curator Johnson offered,
NATIONAL MUSEUM OF AMERICAN HISTORY, WASHINGTON DC
"We have collected food history for many years, so when we were doing the research for the exhibition, which is all about big changes in the post WW II era in how and what we eat, one thing we were curious about is the craft beer movement."
Johnson adds, “We were looking at wine, coffee, cheese, artisanal bread, and farmers markets. Well, this movement with small-scale, local regional beer is part of the ethos."


Meanwhile back to the craft beer historian job: Candidates with an advanced degree in American business, brewing, food, cultural, or similar specialization within history are encouraged to apply," the Smithsonian online job posting says. "Must be able to travel, work independently as well as within a team environment, to meet deadlines, and to communicate effectively with co-workers and the public."

Wednesday, July 27, 2016

WORLD ARCHITECTURE / FUTURE OF THE WALDORF ASTORIA


The Waldorf Astoria Hotel designed by the architectural firm of Schultze & Weaver in 1931 will close in 2017 for a three year conversion from existing 1,400 rooms to a new configuration of 2/3 luxury condominiums and 1/3 five-star hotel, according to its new owners the Anbang Insurance Group of Beijing, China
Since WW2 U.S. Presidents have traditionally booked the entire 42nd floor of the Waldorf Astoria while staying in Manhattan, but as Bobby Dylan sings “things have changed.”  Now that the huge Chinese –owned insurance conglomerate Anbang Insurance Group purchased Park Avenue’s Waldorf for $1.95 billion in October 2014, President Obama citing possible electronic eavesdropping concerns now books Lotte New York Palace, a South Korean owned hotel while in Gotham.

Media watchers are guessing the Chinese interests intend on spending another billion or so to renovate the 1931 art deco icon into luxury condominiums.  Of the 1,400 rooms now available about 1,000 will be consolidated into condos with 300 to 500 remaining as hotel rooms.  The rehab will close the 47-floor hotel in the spring of 2017 and reopen three years later.  Hilton is expected to continue managing the hotel.

Architectural details have yet to be released on the Waldorf Astoria conversion.

19th century original Waldorf=Astoria hotels (background), which is now the site of the Empire State Building
So, until then, let’s catch up on a bit of architectural history.

The original 1890s combined Waldorf and Astoria hotels that were built by Astor cousins William Waldorf Astor and John Jacob Astor, IV were demolished and became the site of the present Empire State Building.   The new Waldorf Astoria was rebuilt at its present Park Avenue location shortly thereafter.

The then brand-new Waldorf Astoria hotel opened on October 1, 1931 and immediately made history — it was the largest and tallest hotel in the world at the time. It still spans an entire city block on Park and Lexington Avenue between 49th and 50th streets.

The Waldorf Astoria was designed by the leading hotel architectural firm of the day, Schultze & Weaver, who also designed the Biltmore in Los Angeles, The Breakers in Palm Beach, Coral Gables Biltmore, the Park Lane in New York along with Manhattan’s Lexington, The Pierre and the Sherry-Netherland.

The partners were Leonard Schultze and S. Fullerton Weaver while Lloyd Morgan was the firm’s lead architect on the Waldorf Astoria.

The hotel-to-housing flip isn't the city's first reports the Wall Street Journal: “In 2007-8, Israeli-owned real estate company Elad Properties performed a partial hotel-to-condo conversion at the historic Plaza Hotel.