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Saturday, February 20, 2016

COFFEE BEANS & BEINGS / SWEDEN'S TOP ROASTER TURNS UP THE HEAT


Joanna Alm of Drop Coffee is Sweden's current Coffee Roaster of the Year
Earlier this month Stockholm based Drop Coffee’s managing director, Joanna Alm, won the Swedish Coffee Roasting Championship that took place in her home town, the Swedish capital.  It was Drop Coffee’s third straight Swedish coffee roasting title.

The coffee roasting triumph in Sweden earned her air miles to travel to 2016’s World Coffee Roasting Championships in Shanghai, China on March 29.

That’s not the first award for quality roasting that the Stockholm based roaster has earned.  Previous years at the World Coffee Roasting Championships, Ms. Alm, was the third place winner in 2014 and a second place awardee in 2015.

2015's Best Coffee Roasters (left to right): 3rd place: Min Keun Choi, Coffee HOW'S Co., Korea; 2nd place: Joanna Alm, Drop Coffee, Sweden; Champion Coffee Roaster: Audun Sorbotten, Auden Coffee, Norway.
The World Coffee Roasting Championship debuted 2013 in Nice, France. In this 3-stage event, competitors are evaluated on their performance evaluating the quality of green coffee (coffee grading), developing a roasting profile that best accentuates the desirable characteristics of that coffee, and on the ultimate cup quality of coffees roasted.

The World Coffee Roasting Championship is managed and produced by World Coffee Events, an event management organization registered in Dublin, Ireland, and founded by the Speciality Coffee Association of Europe and the Specialty Coffee Association of America.

Drop Coffee's only coffee house
location is in Stockholm.
Drop Coffee is one of Sweden’s more successful new business ventures.  Operating as a coffee roaster and a café since 2009, Drop Coffee does its roasting in Vastberga.  Its only coffee bar is located at Wollmar Yxkullsgatan 10 (metro station Mariatorget, exit Mariatorget, 20 meters to the right of the exit) in Stockholm’s Södermalm neighborhood.

What makes this a noteworthy item for PillartoPost blog is the fact American consumers may purchase Drop Coffee’s whole beans via online to sample for themselves what judges are calling the best roasting practices in the ever expanding world of sustainable gourmet coffee. www.dropcoffee.com










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